EDF Action Unveils New Tools to Help Political Candidates Win
Series builds on first-of-its-kind political campaign academy
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EDF Action launched the newest phase of its Campaign Academy, a platform that provides political candidates and campaign managers the tools needed to run for office and win.
As races heat up around the country—with crowded primaries and fiercely competitive head-to-heads illustrating the unprecedented political attitude capturing the US—the Academy’s latest offerings will give political campaigns the insights they’ll need to differentiate themselves and turn inspiration into victory.
“There is a hunger for change that can be seen all across the country this election cycle. Yet many first time candidates, including many who have the potential to be staunch environmental champions, are still learning what it takes to be successful on the campaign trail. We’re excited to launch this new EDF Action Campaign Academy course and better assist and engage with these first time and rookie candidates,” said Joe Bonfiglio, President, EDF Action.
New courses build on lessons learned in the Academy’s foundational programs, which focused on developing core values, refining messaging, building strong environmental policies, and understanding today’s political landscape.
The Academy also arrives on the heels of new polling data showing that environmental messaging is effective in key 2018 races. The poll indicated that when voters in certain swing districts heard information about Trump administration environmental rollbacks, the vote shifted an additional 11 points toward the pro-environment candidates.
EDF Action’s new modules give candidates access to advice from some of the nation’s top campaign veterans such as Jeremy Bird and Robby Mook. It also gives them the opportunity to engage with other organizations dedicated to helping new candidates succeed such as Run for Something, Arena Summit, and leading pollster Global Strategy Group. Topics covered will include developing a platform, raising money, and ensuring a campaign’s digital security.
Campaign Academy has seen interest from candidates all across the country, from Pennsylvania to Washington State to Louisiana, and beyond. Candidates who have engaged with the module are running for Congress, State Senate, and more.
